[1] Nan Shi,Kevin Yili Hong,Kanliang Wang,Paul A.Pavlou.Social Commerce Beyond Word of Mouth:
Role of Social Distance and Social Norms in Online Referral Incentive Systems[C].//Thirty Fourth International
Conference on Information Systems (ICIS 2013),Milan,Italy,Dec 15-18,2013:1-19.
[2] 史楠,王刊良.在線推介激勵(lì)中推介雙方社會(huì)距離對(duì)其行為的影響[J].管理科學(xué),2013,26(6):94-104.
[3] 史楠,王刊良.好友推介激勵(lì)機(jī)制中在線消費(fèi)者依附模式研究[J].管理科學(xué)學(xué)報(bào),2015.(已錄用)
[4] 史楠,王刊良.在線推介激勵(lì)機(jī)制中的性別差異——回應(yīng)者的視角[J].系統(tǒng)管理學(xué)報(bào),2015.(已錄用)
[5] Nan Shi,Yili Hong,Kanliang Wang.Social Commerce in a Networked Society: Considering Social
Distance and Norms in Referral Incentive Mechanisms for Online Business[C].//The Eighteenth Americas
Conference on Information Systems (AMCIS 2012),Seattle,USA,Aug 9-12,2012:1-11.
[6] Nan Shi,Kanliang Wang.Is Risk-aversion Always for Gains? Social Distance and Incentive Split on
Online Referral Systems[C].//The Thirteenth Workshop on e-Business (WEB 2014),Auckland,New Zealand,
Dec 13,2014:1-13.
[7] Nan Shi,Liqiang Huang,Kanliang Wang.The Effects of Social Distance on Proposer's Offer and
Responder's Intention to Accept in Online Referral Bonuses Programs under Chinese Setting[C].// International
Conference on Electronic Commerce (ICEC 2012),Singapore,Aug 8-9,2012:1-8.
論文題目:社會(huì)化網(wǎng)絡(luò)中在線好友推介激勵(lì)機(jī)制的影響因素研究
專業(yè):管理科學(xué)與工程
學(xué)號(hào):4109008006
公示時(shí)間:2015.4.8
公示地點(diǎn):院圖書館
bwin必贏唯一官網(wǎng)教務(wù)中心